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Стратегию назначения ставок

Google Help.

Send feedback on Help Center Community Announcements. Google Ads.

Ads and approvals Campaign settings Budgets and bids Keywords Reach your audience Target placements and topics Multiple or large accounts. Connect your goals to data Find and run reports Understanding your data Track sales and other conversions Google Analytics and Google Ads Common reporting issues.

Payment methods and settings Basic billing tasks Promotions and coupons Refunds and adjustments Taxes Issues with payments and charges. About bid strategy statuses Your bid strategy status tells you whether your automated bid strategies are active or not, and why they might be limited.

Google Ads запустил новую умную стратегию назначения ставок

A setting for the bid strategy was changed. Google Ads could optimize your bids more effectively with more conversion data. Next steps Make sure conversion tracking and reporting is working properly.

If you import offline conversions, make sure you have imported your recent conversions into Google Ads.

If conversion tracking is working properly, you may be able to get more conversions by increasing traffic to the site associated with the strategy. Next steps Increase the budgets associated with this strategy or lower your target spend.

About bid strategy statuses

You can also remove your target spend entirely. Google Ads will automatically adjust your spend to work with the remaining budget. Next steps Increase the budgets associated with this strategy. You can also change the strategy settings to allow bids to be raised when budget constrained. Google обновил инструмент проверки расширенных результатов. Google обновил агентов пользователя Googlebot.

Соединить. Уведомление. Я разрешаю использовать свой адрес электронной почты и отправлять уведомления о новых комментариях и ответах вы можете отказаться от подписки в любое время. Колонки экспертов. SEO-тренды, которые обязательно учитывать в году BERT — последнее обновление Google. Depending on which networks your campaign is targeting, and whether you want to focus on getting clicksimpressionsconversionsor views you can determine which strategy is best for you.

Each bid strategy is suited for different kinds of campaigns and advertising goals. If you want to focus on conversions, consider using Smart Bidding to take much of the heavy lifting and guesswork out of setting bids. Maximize Clicks : This is an automated bid strategy.

Как выбрать стратегию ставок в Google Рекламе: подробное руководство

All you have to do is set a daily budgetand the Google Ads system automatically manages your bids to bring you the most clicks possible within your budget. Learn more About Maximize Clicks bidding. You have a website that sells a variety of art supplies, and your main goal is to bring more customers to your site.

Manual CPC bidding could be a good choice for you if your campaign fits this description:. With Manual CPC bidding, even if your ad group has 15 keywords, you can choose to set a higher bid for only the keyword "paint brushes," which will apply whenever that keyword triggers your ad. If you want to focus on impressions, you can try one of the following bid strategies to help maximize visibility.

Viewable CPM bidding can help you get it in front of as many eyes as possible.